Ray Goodman

President and COO

Ray is responsible for the day-to-day operations of the business.  His core focus is in the areas of Business Development, Marketing, Sales, Product Management and Administration.

While new to Invatron since September 2007, Ray brings over 25 years of directly related industry experience.  Over an 8 year career with Loblaw Supermarkets Ltd., Ray served as VP–Grocery and Perishables, VP–Marketing, and VP–IT within both the divisional and corporate groups. Other related experience includes serving as CIO for Cott Retail Brands, which provided private label soft drink programs for retailers around the world.  He also served as CIO for Newgen Results, which provided closed loop marketing systems for automobile dealerships.

Ray was originally a McKinsey consultant where he focused on retail and packaged goods marketing strategy.  He has published, consulted and trained extensively in the area of Category Management.  Ray has also co-founded several companies, including Canada’s leading compiled consumer database.