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Fresh Media Solutions, LLC Announces its Official Inauguration / April 2008
TORONTO, CANADA (April 11, 2008) – Fresh Media Solutions LLC is proud to announce its official inauguration. With the launch of the Fresh Media Solutions corporate web site, www.freshmediasolutions.com, Fresh Media is poised to deliver its in-store, point-of-scale couponing and promotions solution to the food retail industry.
“We’re bringing something new to the food retail marketing table, and the response has been overwhelmingly positive,” stated an enthusiastic Axel Doerwald, CEO of Fresh Media Solutions. “This is exciting–to be on the verge of a food retail couponing revolution.”
Powered by Promotional Content Manager (PCM) technology from Invatron Systems Corp., the Fresh Media program leverages previously underutilized weigh-scale consumer touch points to deliver in-store promotions via scale label printers. Promotions are dynamically generated based on manufacturer/retailer control settings, and delivered to consumers while they are most amenable to influence that may shape purchasing decisions.
“We’re able to get the ‘right’ offer into the hands of the consumer at the ‘right’ time and place,” adds Mr. Doerwald, “and that’s never been done before.”
For more information, contact Axel Doerwald by phone at 248-520-5109, or visit: www.freshmediasolutions.com
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